SEO Optimization - Core Content
SEO Optimization - Core Content
Whenever Aniruddha writes a content, he focuses on increasing readability and creating emotions in the piece of content. He considers SEO optimization also, but just as a pinch of salt in a dish.
While, when Hannah writes a content, she overfills it with the keywords, works on making all headlines, title, introductory paragraph etc SEO optimized.
What is the result?
Prospective clients surely click on Hansraj's content which might increase her pay-per-click revenue.
However, it defeats the main purpose of content – educating the customer about the product, and strategically converting a lead into the business.
SEO is important for a content, but it is not everything.
Even if people click a website or blog on verge of strong SEO optimization, they can be retained on website only if they find the value in form of engaging content.
“Is the content writing market saturated now?”, a person asked me yesterday.
If you are using tools to search keywords, and over-filling your content with those, then surely the market is saturated now.
If you are creating stories, understanding and crafting emotions, and compelling the people to gain value out of your content, welcome to this hot and exciting market which will never be saturated.
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